Titled Havas Spark, the project aims to help freshers with career development opportunities via practical experience. The plan also gives Havas Group India the opportunity to tap into talented individuals with the latest skills and fresh perspectives on business issues.   

The structure of the program is such that it offers the chosen participants a six-month internship which involves both formal and on-the-job learning opportunities, work on live projects, and a chance to gain full-time employment after completing the internship. The program will induct 15 freshers across media, advertising, data and analytics, digital marketing, and e-commerce. The six-month program will include virtual and classroom sessions, assignments, job rotations, live projects, and final project submission. The selection process will include an online aptitude test, a role-specific assignment and personal interviews. 

The batch will have individual mentors and a senior management team of leaders.  

Rana Barua CEO, Havas Group India, said, “At Havas Group India the philosophy is to make a meaningful difference to the brands, businesses, and the people we work with. With this innovative program roll out, I am thrilled as this gives us an opportunity to calibrate the right talent, groom them and help them get a strong and solid footing in the advertising, media, and digital world. And about time we as professionals, established agencies and networks take on the talent scarcity challenge and help groom young, bright talent who need guidance, direction, and overall mentorship to ignite the spark that can create magic in our industry."  

Vandana C Tilwani, chief human resource officer, Havas Group India, added, “I am very excited that we’re finally going live with this program. We’ve been working on it for the past one year and were waiting for the right opportunity to roll it out. The program will provide a fantastic opportunity for young millennials to get exposed to the ups and downs of a profession. Learning by doing is so much more valuable than learning through textbooks.”