Global C-Suite Executives Rapidly Accelerating Digital Transformation: Study

Global C-Suite Executives Rapidly Accelerating Digital Transformation: Study

Nearly six in ten organisations have accelerated their digital transformations due to the COVID-19 pandemic, found a recent study conducted by IBM.


About 66 per cent of executives said they have completed initiatives that previously encountered resistance. In India, 55 per cent of Indian executives plan to increase their prioritisation of digital transformation efforts over the next two years.


The IBM Institute for Business Value study “COVID-19 and the Future of Business,” comprises of inputs from more than 3,800 C-Suite executives in 20 countries and 22 industries, including 172 executives from India.


During the pandemic, traditional and perceived barriers to digital transformation like technology immaturity and employee opposition to change have fallen away. The report indicated that now executives see organisational complexity, inadequate skills and employee burnout as the biggest hurdles to overcome - both today and in the next two years.


The study claimed that over the next two years, most executives plan to focus on internal and operational capabilities, such as increasing prioritisation of workforce skills and flexibility – critical areas to address in order to jumpstart progress.


Kamal Singhani, Country Managing Partner, Global Business Services, IBM India/South Asia said, “In the last few months, we have witnessed year-long digital transformation and adaption compressed into weeks. Companies in every industry have been encouraged to initiate digitisation measures, propelled by the infusion of automation and AI, and look forward to building cognitive enterprises of the future.”


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