BharatPe has appointed Ankur Jain as Chief Product Officer (CPO). He will be responsible for the complete product lifecycle and innovation at BharatPe.

Jain  is the fifth CXO at BharatPe and joins Vijay Agarwal (CTO), Nishit Sharma (Chief Revenue Officer), Puneet Agarwal (Chief Risk Officer), and Nishant Jain (Chief Business Officer) in the core team.

Heading product management and user experience across customer touch points, he will contribute to BharatPe’s aggressive plans to scale up its footprint to 10 million merchants this year.

An alumnus of Stanford University, Jain has a rich experience of working in deep technology startups like Kosmix and Instalocate and the world’s largest company Walmart. He has developed large scale products which have been used by millions of people across the globe driving huge revenues for the organizations. He was part of the founding team to set up Walmart Labs office in India and has substantial experience of building cross functional teams in business, technology and product verticals across the globe.

Ashneer Grover, Co-Founder & CEO, BharatPe said, “We are at an interesting point in our growth phase that requires constant innovation and fast delivery of products for the rapidly evolving digital and financial needs of Indian shopkeepers. We are methodically getting the right people in the right positions to meet these requirements. Talent will be our biggest differentiator.”

Prior to BharatPe, Jain was CEO and Co-Founder of Instalocate. Before Instalocate, he worked at Walmart Labs as Senior Director of Product Management where he developed Artificial Intelligence (AI) based products to help merchants in understanding the customer pulse, to decide which products to sell and to set the right price.