SunTec Business Solutions has appointed Peter Yorke as Senior Vice President of Marketing.
Yorke will be based in Bengaluru and will lead the company's global marketing and branding initiatives to further establish SunTec's global leadership and communicate its value proposition across all markets it operates in.
Yorke has more than 30 years of experience as a marketing professional. Most recently, he was CEO and Co-Founder of Yorke Communications, a content marketing firm.
In an earlier stint, he served the role of Vice President of Marketing and Communications at Oracle Financial Services Software.
Nanda Kumar, CEO, SunTec said, "Peter brings proven leadership and strategic marketing competencies to SunTec and I am confident that our global marketing and branding efforts are now in capable hands. I am looking forward to working closely with him as he takes on the mandate to communicate our value proposition even more effectively to our current and potential customers around the world."
Yorke stated, "SunTec's global leadership and an illustrious list of clients stand testimony to the company's clear and unique value proposition for its revenue management and real-time customer experience orchestration solutions. I am proud to come on board and I hope to elevate SunTec's marketing and branding initiatives to further strengthen our brand recognition among our stakeholders across all geographies."
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