Facebook has appointed Bipasha Chakrabarti as its new communications head to lead its growing corporate communications and public relations mandate in India.
Chakrabarti will take on the role of Communications Director at Facebook India, and will be a part of the India leadership team, report to Ajit Mohan. She will lead the communications charter for both Facebook and Instagram in India.
Chakrabarti has eighteen years of experience working with leading tech brands and PR agencies. In her earlier stints, she served as the Head of Corporate Communications at Cisco India and SAARC.
Chakrabarti not only led the entire gamut of communications, including analyst, technology, and corporate communications, but also managed leadership and executive communications for the office of APJC President. Before Cisco, Bipasha was with Sun Microsystems.
The appointment comes just a month after Facebook announced the hiring of Avinash Pant as the Marketing Director at Facebook India to drive the company's consumer marketing efforts across the family of apps.
"Communications is a critical function for us as we continue to build Facebook's story in India. We are grateful for the trust that our users, advertisers, partners, and the government have placed in us, and are committed to communicating openly and transparently. Bipasha is among the most seasoned communication professionals in the country and I am very excited to have her join us and lead this charter", said Ajit Mohan, VP and MD of Facebook India.
Over the course of last year, Facebook has spearheaded several India-focused initiatives with a strong focus on fueling entrepreneurship, boosting digital skilling, and breaking the gender imbalance on the Internet.
In the last few months, Facebook has recruited for key roles across multiple functions such as Marketing, Sales, Partnerships, and Policy.
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