Fujifilm India Private Limited, a pioneer in imaging technologies has named Kunal Girotra as National Business Manager for INSTAX range of Cameras as he takes on the mantle for heading the category's Business division in India.

Girotra has more than 14 years of professional experience and is entrusted with the responsibility of driving sales and formulating business growth strategies for the Instax range in India.

He will be playing an instrumental role towards further strengthening the market presence of the Instax camera business and strategize to take Fujifilm India to new heights.

Commenting on the announcement, Haruto Iwata, Managing Director, Fujifilm India, said "I am delighted to welcome Kunal Girotra as National Business Manager of Instax cameras in India. His marketing expertise coupled with a strong industry knowledge will help us drive continuous growth for Instax division in the coming years. I am confident that with his focus towards growth and profitability, he will take the business to new heights and significantly enhance market presence for Instax cameras. His appointment marks the beginning of the new chapter for Instax range."

Speaking on his new role, Girotra, said, "Being one of the most recognized consumer electronics and imaging brand, it is an exciting time to lead Fujifilm's pioneering instax business in India. In this time of transition, I look forward for an insight from our stakeholders and help guide in further strengthening Fujifilm's presence in India. I am confident, that we will continue to harness our energies to expand our footprint and offer the best in class technology to our consumers. I am extremely motivated to taking the business to newer heights in terms of service, growth, market share, and profitability."

In his past work experience, Girotra has been a part of the leadership team at Sony India where he was leading marketing & software sales. With his vast experience, he brings with him a deep insight into consumer and enterprise sales, channel management and operations, sales planning and execution. His key organizational strengths include sales, enterprise knowledge, team management, marketing & advertising, budgeting, business leadership and strategic planning.