The good thing is that when big established companies venture into something new, it suddenly has an environment that mimics a start-up but all this on the bedrock of an established and secure environment.
While aspirants put in a lot of effort and attention in modifying their resume before they begin their job search, they seldom look out for the purpose, values, and culture of the organisation in which they are applying. For instance, Nestlé India is a 105-year old company with the heart of a millennial and rooted in its values, while at the same time, keen in adapting to the changes around. So, not just today, but year after year, the endeavour is to be attractive, motivated, sincere and driven by talent.
Needs of the FMCG Sector
First, organisations such as Nestle India in the FMCG sector are on the lookout for people who are constantly seek newer challenges. In order to achieve that, there are several initiatives that are launched by these companies. For instance, Nestle India launched a cultural intervention, Rise2Gether which involved a company-wide survey to understand the existing culture; followed by in depth interviews with the management committee to understand the desired culture. We identified 4 work streams that would help us build a uniform culture. These four work streams are learning, purpose, caring and order. Cross-functional teams are working with management committee sponsors on each of these areas to chart out action plans for the future.
Must Haves for a Fresh Start
1. Be on the lookout for newer challenges
2. Be open for a width of diverse experiences
3. Be comfortable in working with ambiguity
4. Be creative to challenge the status quo
Second, in an FMCG company with operations across the country and the globe, there is a constant want for people who are looking for a width of experience. Width of experience also entails responsibilities and taking strategic decisions early on in one’s career around brands, sales management and people development initiatives. The learning diversity also comes from the fact that there are diverse verticals and products.
That brings me to my third point, the minute something new comes into the fore, an ambiguity creeps into the system, and, the sector therefore welcomes people who are comfortable working with ambiguity. The good thing is that when big established companies venture into something new, it suddenly has an environment that mimics a start-up but all this on the bedrock of an established and secure environment that an organisation provides.
Finally, the sector keenly looks to have people who challenge the status quo and are not afraid to ask questions. When our consumer base is largely the millennial population, we definitely need to reflect their attitude in the company as well. If the millennials are looking to purchase products from companies that are more socially responsible or buy healthier eating and drinking options or pay extra for quality or convenience or seek variety, we need employees who see consumer delight at the center of everything and are focused towards bettering our offerings and come up with innovative solutions for it. All of these though, are traits that stem from more basic ones. So, if one is passionate, sincere and driven by experiences, then this competitive, chaotic and fantastic FMCG industry is the place to be.
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